Article

Pathak, Kanishka, Prakash, Gyan, Samadhiya, Ashutosh, Kumar, Anil and Luthra, Sunil (2024) Impact of Gen-AI chatbots on consumer services experiences and behaviors: Focusing on the sensation of awe and usage intentions through a cybernetic lens. Journal of Retailing and Consumer Services, 82. ISSN 09696989 (In Press)