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Liyanaarachchi, Gajendra, Deshpande, Sameer, Weaven, Scott, Sangroya, Deepak, Jebarajakirthy, Charles, Bodle, Kerry and Roemer, Carina (2021) Strengthening sustainability initiatives: a case for repositioning Australian Indigenous communities as dominant stakeholders in managing bushfire risks. Journal of Strategic Marketing. ISSN 0965254X (In Press)